Acqua di Parma and Forte Forte, a Match Made in the Mediterranean

by Christopher Ehlers

EDGE Media Network Contributor

Tuesday June 14, 2022

Acqua di Parma and Forte Forte, a Match Made in the Mediterranean
  (Source:Getty Images)

When you think of the scents of summer, you might think of a light floral scent carried in on a marine breeze, capped off with some Italian citrus and grounded in a sexy, confident cedarwood and amber. That's why for nearly 15 years, Mirto di Panarea—a cornerstone of Acqua di Parma's Blue Mediterraneo line—has been a vital part of any well-groomed man's summertime arsenal.

Just in time for summer, the leader in summertime fragrances for men has partnered with Forte Forte, an Italian fashion brand to create a special, limited-edition bottle of the iconic Blu Mediterraneo Mirto di Panarea fragrance. According to a press release, the handsome bottle "is a wonderful sensory celebration of prints, colors, textures, and scents. Flutters of butterflies and flowers are paired with a crochet emblem and playful scoubidou accessory to put a spring in your step." (For those that don't know, a scoubidou is a lanyard-type accessory that is usually worn as a bracelet or keychain). They've also released a limited-edition candle so you can envelop your home in the sparkling, clean scents of summer.

From the brand: A delightful flight into the Mediterranean with a profound sense of rebirth and new beginnings. At the heart of the experience, a 100ml Mirto di Panarea Eau de Toilette expresses a splendid fragrance where the aromatic warmth of myrtle is combined with basil and sparkling citrus accents of lemon and Calabrian bergamot. Sea breeze accents and fresh juniper notes meet jasmine and rose, bringing a feeling of calm and harmony. Notes of mastic and juniper together with cedar wood and amber complete the fragrance and give it an intense close. Surrounded by an infinity of butterflies and dragonflies brilliantly captured in a kaleidoscopic print of emotions that adorn Acqua di Parma's signature cylinder box and the fragrance bottle, the Italian sun shines as a 'Sole' crochet centerpiece radiating warmth and light to the vivid and luminous atmosphere of Panarea. And for the perfect finishing touch, a playful accessory featuring intertwining ribbons and a gold metal charm embellishes the bottle cap. Embodying joyful and fluid movements synonymous with life and rebirth, the accessory is playful and versatile and can be worn in many ways. The innovative packaging is made from FSC paper while the bottle has a removable screw pump for easy waste disposal.

The 100ml fragrance retails for $189; the candle for $94; and a discovery set for $92. Available at Saks, Bloomingdales, and Neiman Marcus.